15 Best Root Touch-Up Products to Conceal Overgrown Roots 2024

For those who regularly color their hair, there comes a time when the roots start growing in — but it’s too soon to call your colorist. The best root touch-up can help you DIY it, quickly and adequately concealing visible or dark roots in the meantime. But it can be overwhelming to choose the right color, much less the right coloring kit, to tackle your regrowth.

That’s why it helps to call in reinforcements. New York City-based colorist Aura Friedman, who’s worked with Lady Gaga and Sky Ferreira, suggests reaching out to whoever typically colors your hair for advice on picking the right shade. The good news: That doesn’t mean running to the salon, since some colorists, like bicoastal colorist Rachel Bodt, do FaceTime consultations with clients. “Picking the right shade can be so overwhelming,” she says. “FaceTiming is a great way to connect with my customers and help people.”

While we’re all for embracing our natural hair color, visible roots can make even the best salon job look worse for wear. With that in mind, we’ve narrowed down the best root touch-up kits to add to your beauty product lineup.

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