The on-again and off-again sale of Disneyland annual passes is once again restarting as the Anaheim theme park bids farewell to the Christmas crowds and heads into the traditionally slower post-holiday season.
Sales of all four tiers of Magic Key annual passes will start on Wednesday, Jan. 10 no earlier than 9 a.m. Pacific time, according to Disneyland officials.
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Disneyland raised Magic Key prices in October to $1,649 for the Inspire Key, $1,249 for the Believe Key, $849 for the Enchant Key and $499 for the Imagine Key.
The Imagine Key is available to Southern California residents with an installment plan for $25.84 per month after a $189 down payment.
As in the past, Magic Key sales will be limited and individual tiers will likely sell out.
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Existing Magic Key annual passes can be renewed during the month before expiration.
Disneyland paused new sales of annual passes in September after a $9.5 million settlement in a class action lawsuit over “deceptive” Magic Key blockout dates.
Pausing new Magic Key sales was a business decision made by Disney before the results of the lawsuit settlement were released, according to Disneyland officials.
Disneyland killed its original decades-old annual pass program during the COVID-19 pandemic and unveiled the new Magic Key replacement in August 2021.