We’re all feeling the pinch in the cost-of-living crisis, and while I never used to bat an eyelid about forking out more than three figures on a “cult” foundation, now I pause more and consider the alternatives.
One such alternative brand that has built up a huge cult following for its incredible products at affordable prices is MCoBeauty.
Owned by Shelley Sullivan, the brand has a reputation for creating “perfect dupes” of high-end luxury products that shoppers rush to buy and try out.
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The latest MCoBeauty drop to hit my desk is the brand’s new Cheek and Lip Stain 2-in-1 Liquid Tint ($16), which shoppers are already labelling as a “perfect dupe” for Benefit’s Benetint ($42).
Like the famous Benefit product — which has a home in bathroom cabinets around the world — the new $16 MCoBeauty buy is a water-based tint that provides a burst of rosy red colour, whether you apply it on your cheeks and lips.
![The latest MCoBeauty drop is the Cheek and Lip Stain ($16), which shoppers says is a ‘perfect dupe’ for Benefit’s Benetint ($42).](https://images.7news.com.au/publication/C-15068955/39dcd2e72be9298d0978c24628527b7a16e10e85-16x9-x0y0w2000h1125.jpg?imwidth=650&impolicy=sevennews_v2)
![The latest MCoBeauty drop is the Cheek and Lip Stain ($16), which shoppers says is a ‘perfect dupe’ for Benefit’s Benetint ($42).](https://images.7news.com.au/publication/C-15068955/39dcd2e72be9298d0978c24628527b7a16e10e85-16x9-x0y0w2000h1125.jpg?imwidth=650&impolicy=sevennews_v2)
![Pictured before and after testing the cheek and lip tint.](https://images.7news.com.au/publication/C-15068955/0f5b7cb9c50d4db8fc0714d7b8b6afb8d4cb3eb7-4x3-x0y111w1018h763.jpg?imwidth=650&impolicy=sevennews_v2)
![Pictured before and after testing the cheek and lip tint.](https://images.7news.com.au/publication/C-15068955/0f5b7cb9c50d4db8fc0714d7b8b6afb8d4cb3eb7-4x3-x0y111w1018h763.jpg?imwidth=650&impolicy=sevennews_v2)
Long-lasting and smudge-resistant, it promises a natural-looking finish, much like you’ve just returned from a long country walk.
When you use a couple of dabs, the formula begins as a barely-there flush.
But it can be quickly and easily built upon when layered — giving you the pinky perfect cheeks of your dreams.
![Long-lasting and smudge-resistant, it promises a natural-looking finish, much like you’ve just returned from a long country walk.](https://images.7news.com.au/publication/C-15068955/5b6a71e802cdb2ee4943e8b293ef32bc02f5186e-4x3-x0y0w1003h752.jpg?imwidth=650&impolicy=sevennews_v2)
![Long-lasting and smudge-resistant, it promises a natural-looking finish, much like you’ve just returned from a long country walk.](https://images.7news.com.au/publication/C-15068955/5b6a71e802cdb2ee4943e8b293ef32bc02f5186e-4x3-x0y0w1003h752.jpg?imwidth=650&impolicy=sevennews_v2)
Having had this with me for the past two weeks and tried it on numerous days, I can confirm there is much to love about MCoBeauty’s Cheek and Lip Stain (and that comes from an OG fan of Benetint).
I love the doe foot applicator that makes it quick and easy to apply as much or as little product as you want.
I also love that it’s easy to blend but it does settle quickly, whether you’re using your fingers or a brush.
I’ve been wearing this both on “makeup days” in the office and weekend days at home when I might not apply a full face of makeup, but rather a layer of SPF, a tinted moisturiser and this cheek and lip stain.
It’s all housed in a stylish little bottle that won’t feel out of place in your handbag or at home on your makeup counter.
![I’ve been loving the MCoBeauty Lip and Cheek Tint, as well as the new lip oils by the brand.](https://images.7news.com.au/publication/C-15068955/4c19521a5fb45cad9b9475f88f265bacdcacd48d-161x229-x72y0w2171h3088.jpg?imwidth=650&impolicy=sevennews_v2)
![I’ve been loving the MCoBeauty Lip and Cheek Tint, as well as the new lip oils by the brand.](https://images.7news.com.au/publication/C-15068955/4c19521a5fb45cad9b9475f88f265bacdcacd48d-161x229-x72y0w2171h3088.jpg?imwidth=650&impolicy=sevennews_v2)
Of course, if the cheek and lip stain isn’t for you, MCoBeauty also have an extensive range of other new products that might tickle your fancy.
From the Peptide Lip Treatment ($18), which is almost identical to Hailey Bieber’s viral Rhode product, to the Summer Daze Lip Tinted Oils ($18), there’s something for everyone.
I’ve been keeping various shades of the Lip Tinted Oils on my desk at work and in my bag since they came out, and I find myself constantly reaching for them.
For more information and to browse MCoBeauty’s extensive range, head here now.