Alexa Chung heads outdoors with co-designed Barbour collection

TV personality and model Alexa Chung is back in the fashion spotlight as creative director and designer for Barbour’s new collection ‘The Edit by Alexa Chung’.

Chung, who closed her signature label in 2022, has collaborated with the premium outdoor wear’s in-house team for the new collection.

It draws inspiration from vintage styles to create a “fresh spin on classic outerwear, clothing, and, for the first time, Wellington boots”.

Chung, who has also collaborated on collections for Mulberry and M&S, said of her latest role: “My intention was to create something immediate that reflects my wardrobe, interests and style in this moment, while staying true to the brand’s epic heritage.”

The “personal” collection comes with each piece named after her close friends and family. It features wax jackets with tartan liners, colourful quilted jackets, and knitwear made by Harleys of Scotland.

As mentioned, it also introduces footwear, including a short Wellington inspired by Chung’s Chelsea Boot and a versatile slip-on clog.

Chung has also designed a long-line quilted coat featuring her favourite onion-stitch quilting pattern, which takes inspiration from a 1960s eiderdown and is available in three colourways. There are several wax trench coats, a ruffle shirt, cable knit cardigans, and ankle-height Wellington boots.

Paul Wilkinson, group commercial director at Barbour, added: “It was such an easy decision to work with Alexa again this season as she is so synonymous with the brand, having worn Barbour from [childhood].

“Using Barbour’s archive and Scottish tartan heritage, Alexa infused her personality to create a timeless collection of modern wardrobe essentials, which we are so excited to launch to our customers globally.”

The Edit is available in-store and online at Barbour.com and selected retail partners in UK in sizes 6-18. Prices range £49.95 to £469.