Base Ford Bronco Returns With A Starting Price Under $40,000

Image: Ford

Ford updated the Bronco a little bit for 2025, but the really big news is the return of the base trim, which Ford dropped for the 2024 model year. This drops the entry price for the Bronco over $1,635 verses the outgoing model.

For 2025, the cheapest way to get into a Bronco is the steel-wheeled base trim for pre-destination charge MSRP of $37,995. That price stays the same whether you choose the two or four door model. You get standard 30-inch all-season tires, Ford’s Terrain Management System with five G.O.A.T. off-road modes and, also new for 2025, a standard 12-inch touchscreen running Sync 4. The base Bronco also comes standard with a seven speed manual transmission paired with the 2.3-liter Ecoboost I4.

If you’re trying to stay within a budget with this trim, choose your options carefully as pricing rises fast; simply adding the 10-speed automatic transmission will put pricing over $42,000 (this includes destination charges of course.) Ford also still gives buyers the option to add the Sasquatch package to the base Bronco, though it’ll set you back $6,465. This package also now comes standard with 35-inch Goodyear Territory R/T tires which Ford says have less road noise.

Ford made additional comfort changes to the Bronco for 2025. Four door models get standard rear air vents for rear seat passengers, there’s better sound insulation that Ford says contributes to a quieter ride, additional interior lighting and a new 12 speaker B&O sound system that replaces a previous 10 speaker setup. Buyers wanting paint protection can now choose a factory Matte Clear Film. In addition to giving the exterior paint a matte like finish, it helps protect the paint from things like bug splatter and road salt.

2025 Ford Bronco

Image: Ford

Ford made other changes to the Bronco trim lineup. Aside from the return of the base trim, the Bronco Wildtrack trim is gone, replaced by the heritage inspired Bronco Stroppe Edition. Only available as a two door, it starts at $75,635. There’s also the availability of a Black Diamond and Free Wheeling packages on the Big Bend trim and three new color choices. If you’re interested in the ’25 Bronco, Ford says order banks are now open with deliveries set to begin this winter.

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