Bath & Body Works retail president departs

Published



September 28, 2024

Bath & Body Works has announced the departure of Julie Rosen from her role of president of retail, effective immediately. 

Julie Rosen – L Brands

Rosen will be available in an advisory capacity to ensure a smooth transition.

The company that executive position has been eliminated, and largely all functions which previously reported to Rosen will report to Gina Boswell, CEO of Bath & Body Works.

“On behalf of the Board and management team, I would like to thank Julie for her valuable contributions since she joined Bath & Body Works in 2020,” said Boswell.

“Having made significant progress in fortifying our operating foundation and building our platform for long-term, sustainable growth, we believe that now is the right time for this change and that we will benefit from accelerated decision-making as a flatter organization. We are well-positioned heading into the holiday season and we remain relentlessly focused on growth and committed to bringing customers the compelling product, unique merchandising and brand storytelling for which Bath & Body Works is known.”

Coinciding with the news, the U.S. retailer reaffirmed its full year fiscal 2024 guidance, and still expects net sales to range between a decline of 4% to a decline of 2%, relative to $7.429 billion of net sales in fiscal 2023.

The company boasts 1,870 company-operated locations in the U.S. and Canada, and more than 490 international franchised locations.

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