Best eco-friendly beauty: Australian actress launches eco-friendly beauty and skincare line

If you have sensitive skin or prefer to use more eco-friendly beauty and skincare products, you know how tricky it can be to find them.

That’s why Aussie actress and model Maddison Brown and her sister Allyson Popovic have launched innovative eco-friendly beauty and skincare brand Outside Beauty & Skincare.

Outside Beauty & Skincare is a practical eco-conscious skincare and beauty brand that is crafted in Australia, specifically designed for everyday life in the Australian sun.

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After years of practising conscientious sun safety, Maddison and Allyson recognised a gap in the SPF market for a range that was both elevated and eco-friendly, cruelty-free, and inclusive for all Australians.

Founders, Aussie sisters Maddison Brown and Allyson Popovic.Founders, Aussie sisters Maddison Brown and Allyson Popovic.
Founders, Aussie sisters Maddison Brown and Allyson Popovic. Credit: Supplied

The brand’s packaging pays homage to Australia with the product colours reflecting Australia’s rural outback and Australian native ingredients.

Outside Beauty & Skincare has everything from a mineral primer to lip and cheek tint with all products having SPF 50+.

The brand’s first ever SPF 50+ mineral primer which retails for $50 is a silky smooth, antioxidant-packed mineral based sunscreen with a pore-minimising effect.

It features powerful ingredients such as Kakadu plum and hyaluronic acid, while lightly tinted to reduce zinc white cast, the SPF 50+ Mineral Primer effortlessly melts into the skin while drying matte.

Aussie model and actress Maddison Brown co-founded the brand.Aussie model and actress Maddison Brown co-founded the brand.
Aussie model and actress Maddison Brown co-founded the brand. Credit: Supplied

It’s perfect both under makeup, over skincare or on days when you want your skin to breathe with minimal coverage.

Plus, it’s also fragrance free, suitable for sensitive skin.

If you hate the feeling of thick sunscreen, you’ll love the brand’s SPF 50+ Face Mist which retails for $55 and is formulated with Australian native botanicals.

It also dries 100 per cent clear and will refresh your skin while protecting it throughout the day.

Co-Founder Maddison Brown says: “It’s beautifully lightweight and I love the smell. Easy to apply on top of makeup and great for running.”

The products all contain SPF 50+ and are ideal for those with sensitive skin. The products all contain SPF 50+ and are ideal for those with sensitive skin.
The products all contain SPF 50+ and are ideal for those with sensitive skin. Credit: Supplied

Shoppers have given the products a five-star rating on Outside Beauty & Skincare’s website.

“I instantly loved these products, I was really struggling to get into the habit of adding sunscreen to my beauty routine, but these make it easy,” said one.

“The most moisturising and luxurious creams,” added another.

To find out more and to shop the collection head to Outside Beauty & Skincare’s website here.

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