In a major move by Noel Tata-led Tata Group to grow its e-commerce retail businesses — Tata CLiQ Fashion, Tata CLiQ Luxury, and Tata CLiQ Palette– the conglomerate’s flagship e-commerce ventures, have announced their much-awaited annual Black Friday Sale.
In a major move by Noel Tata-led Tata Group to grow its e-commerce retail businesses — Tata CLiQ Fashion, Tata CLiQ Luxury, and Tata CLiQ Palette– the conglomerate’s flagship e-commerce ventures, have announced their much-awaited annual Black Friday Sale, which began on November 23 and will conclude on December 2, 2024.
The Black Friday sale offers consumers the perfect opportunity to shop from brands they love the most across a range of categories, including apparel, beauty, accessories, footwear, home, jewellery, kids, watches, and more, at never-seen-before prices. From exclusive offers to limited-hour flash deals, consumers can browse and shop as the holiday season celebrations kick off.
“The Black Friday sale is indeed an exciting time. With unbeatable offers on a wide range of leading brands across categories, it is our biggest sale event for the holiday season. With the rebranding of Tata CLiQ to Tata CLiQ Fashion, we’ve not only strengthened our portfolio as we switch our focus to fashion and lifestyle but also enhanced the app and web experience to offer consumers a seamless, fashion-forward shopping experience,” said Tata CLiQ Chief Executive Officer (CEO) Gopal Asthana,
“On Tata CLiQ Luxury and Tata CLiQ Palette, we’ve further expanded our offerings with the addition of new categories, brands, and exclusive collections to cater to the current trends and demand. We anticipate strong growth compared to last year’s sale event, with categories such as winter wear, western fashion, and wedding attire expected to perform particularly well given the current season. We look forward to ending the calendar year on a high note.”
100% percent cashback, 85 percent discounts
“This Black Friday, Tata CLiQ Fashion is embracing the theme ‘Embrace your every colour’, inviting shoppers to explore their unique style and celebrate individuality. The platform’s fashion-forward collection empowers consumers to mix, match, and stand out as they curate their looks with boundless creativity,” Tata CLiQ said in an official press release.
As per the release, customers can avail benefits such as discounts up to 85 percent on on the latest styles and collections from renowned brands across fashion and lifestyle, in addition to other exciting offers such as additional coupons, 100% cashback, and bank offers.
“Refresh your wardrobe this season with unbeatable deals on menswear and womenswear from sought-after brands like BIBA, Fabindia, Jack & Jones, Levi’s, Pepe Jeans, Under Armour, U.S. Polo Assn., Vero Moda, and more, up to 30-80% off. In the footwear category for men and women, adidas, Asics, Bugatti, Metro, On, Puma, and more are up to 30% – 70% off. Additionally, Red Tape will be at flat 80% off and Woodland will be at flat 50% off,” it said.
During the sale, customers can avail up to 50% discounts on watches from luxury brands like Armani Exchange, Guess, and Tommy Hilfiger and up to 85% on top brands in the eyewear category.
Offers on handbags, luggage, luxury cosmetics
Additionally, huge discounts are also available on handbags from Aldo, Guess, and Hidesign as well as luggage from Aristocrat, Calvin Klein, Skybags, and Tommy Hilfiger, while in jewellery, Giva will be available at a flat 55% off, and Joyalukkas, Mia by Tanishq, and P.N. Gadgil also has can’t miss offers.
“D’decor and Pure Home & Living in the home category are up to 25% off and Wonderchef is up to 45% off. If one is looking at shopping for gadgets, avail exciting offers on Apple, Samsung, and Sony accessories, along with Marshall products.”
On Tata CLiQ Palette, consumers can avail offers and gifts with purchases on make-up brands like Maybelline New York and Sugar Cosmetics, with up to 60% off on 60% off, while in the luxury category, Clinique and M.A.C will be up to 30% off, along with complimentary gifts on all orders.
Premium apparel, fragrance brands on sale
Milkshake and Olaplex haircare products will be up to 15% off, with complimentary gifts included on select purchases. Additionally, fragrances from brands like Ferragamo, Rabanne, and Versace will be available at up to 10-40% off, the press release informed, adding that consumers can now access Tata CLiQ Palette on Tata CLiQ Fashion app.
On Tata CLiQ Luxury, can enjoy up to 50% off, surprise giveaways, unexpected price drops, and much more during the Black Friday Sale, with top menswear brands like Boss, Brooks Brothers, Gant, Lacoste, and True Religion offering up to 40-60% discounts, and womenswear brands like DKNY, Forever New, Guess, and La Vie En Rose up to 30-50% off.
The kids’ fashion and accessories category also has offers on brands like Baby Jalebi, Boss Kids, Choupette, and Joie. In the Indiluxe section, House of Masaba, Mason Home, Mokobara, Ritu Kumar, Saint G, Shantanu and Nikhil, and more are up to 30-60% off.
If you are looking at investing in a new timepiece, brands like Maserati, Michael Kors, and Versace are up to 40-45% off. Eyewear brands like Burberry, D & G, Prada, Ray-Ban, and Tom Ford have special offers. In the jewellery category, Swarovski and Ted Baker are up to 50% and 70% off, respectively.
Avail exceptional offers of up to 30-50% off on Aspinal of London, Guess, Samsonite, and Tommy Hilfiger in the accessories section.
Offers available on top footwear brands
Top footwear brands like adidas Originals, Aldo, New Balance, and Under Armour are also offering up to 35-50% off, while discounts are also available on home brands like Ellementry, Haus of Bars by Speedx, Le Creuset, Mason Home, Noritake, Smeg, Spread Spain, and Whispering Homes.
For fragrance enthusiasts, luxury brands like Armani, Jean Paul Gaultier, Yves Saint Laurent, and more. In addition, enjoy exciting offers and complimentary gifts from Estee Lauder, Jo Malone London, M.A.C, and Tom Ford fragrances, are offering a discount of up to 50%, while skincare brands like Paula’s Choice is at a flat 15% off, and one can avail gifts with every purchase on Forest Essentials.
Additionally, Tata CLiQ Fashion, Tata CLiQ Luxury, and Tata CLiQ Palette are offering a 10% instant discount on ICICI Bank and American Express credit cards. Tata CLiQ Fashion and Tata CLiQ Luxury will also offer 10% instant discount on RBL Bank credit cards.
About Noel Tata
The grand Black Friday Sale by the e-commerce platforms owned by the Tata Group comes nearly two months after the conglomerate lost its Chairman Emeritus, Ratan Tata, who died due to age-related issues at Mumbai’s Breach Candy Hospital on October 9. He was 86.
Following Ratan Tata’s demise, his half-brother Noel Tata, was picked as the new chairman of Tata Trusts, an umbrella group of charities which holds 66% stake in Tata Sons — the holding company of Tata Group.
After Ratan Tata’s death, Noel Tata, 67, was picked by the board to lead Tata Trusts, which essentially owns Tata Sons, having a 66 percent stake in the holding company which runs the Tata Group, essentially making Noel, the single most powerful person in the Rs 34 lakh crore Tata business empire.
The Tata Group, established by its founder Jamshedji Nasirwanji Tata in 1868 when he bought a bankrupt oil mill for Rs 21,000, a massive amount at the time, and turned it into a cotton factory, has today grown into a global juggernaut with over 100 companies spread in more than 100 countries, boasting a market cap of $403 billion (roughly Rs 33.7 trillion).