Korean Australian Harry Choi has turned a personal quest into a groundbreaking solution.
In July of this year, he launched Easy Days, Australia’s first-ever hangover jelly which currently retails for $29.95
Easy Days is inspired by the fast-growing trend in Korea, the world’s largest hangover remedy market, where jellies have become the go-to hangover solution.
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The brand brings a fun, innovative, and highly effective approach to hangover relief for Australians.
Easy Days was born out of a personal need for Harry — he still remembers the day he turned 26 and went out for drinks with friends.
Despite not drinking too much, the next morning he woke up and had never felt worse.
That was his wake-up call.
“I realised I wasn’t bouncing back like I used to, and I started to wonder if there was a way to enjoy a night out without losing the next day entirely,” Harry said.
Harry visits Korea regularly and has always been impressed by the innovative solutions available for everyday life, especially when it comes to hangovers.
In Korea, hangover remedies are not just effective, they’re convenient and even enjoyable.
After Harry’s birthday experience, he became particularly intrigued by these products and decided to dig deeper into the science behind them.
He began researching the root causes of hangovers, like acetaldehyde buildup and inflammation and discovered that natural ingredients could actually help address these issues
Using this research, Harry collaborated with leading experts and manufacturers in Korea to develop a product that was not only effective but also fun and easy to use.
After testing countless variations over 1.5 years, he landed on the perfect formula: Easy Days, a lemon-flavoured jelly packed with natural ingredients such as Korean pear, curcumin, yeast extract and vine tea extract.
It’s designed to help you wake up feeling great.
Easy Days isn’t just a hangover remedy — it’s a product that bridges Harry’s cultural heritage with his passion for health and wellness.
Whether you’re celebrating a festive occasion or simply enjoying casual drinks with friends, Easy Days makes sure the morning after is something to look forward to, not dread.
As the festive season approaches — a time filled with parties and social gatherings — Easy Days is perfectly timed to help Australians enjoy drinks without worrying about the dreaded aftermath.
Taken before drinking, the jelly is compact, tasty, and incredibly easy to consume on the go.
Easy Days is changing how Australians approach hangover relief, one jelly at a time.
It is currently stocked in several stores across Melbourne including IGA Xpress and Thirsty Camel.
The jellies come in easy-tear, single-serve sticks that fit effortlessly into your pocket, bag, or purse, making them ideal for any occasion — from a big night out to casual drinks with friends, Easy Days fits right in with your plans.
It features science-backed ingredients and is packed with natural ingredients shown to tackle the root causes of hangovers.
As noted above ingredients featured in the jelly include Korean pear, vine tea extract, curcumin, yeast extract and lemon.
Korean pear is known for its natural ability to metabolise alcohol and its toxic byproduct, acetaldehyde, which is a major cause of hangover symptoms.
And vine tea extract is rich in dihydromyricetin (DHM), a potent antioxidant that supports liver function, aiding in the breakdown of alcohol and acetaldehyde, while also reducing inflammation.
Curcumin is a powerful anti-inflammatory that helps mitigate the inflammatory response caused by alcohol consumption.
Yeast extract (glutathione) is rich in the body’s primary antioxidant, glutathione, which helps reduce oxidative stress and accelerates alcohol metabolism and lastly, lemon is naturally zesty and rich in vitamin C, adding a refreshing taste to the recovery process.
Easy Days is also vegan and contains no artificial colours or preservatives.
It has been carefully crafted to ensure that everyone can enjoy the benefits of a hangover remedy without compromising on taste or dietary preferences.
The lemon-flavoured jelly is both functional and delicious, transforming recovery into something you will actually look forward to.
To find out more and to shop the jelly, head to Easy Days website here.