Back in early September, Charli XCX — pop’s most rebellious superstar — declared that after months of viral memes and a slime green renaissance, “brat summer” had officially come to an end (cue the collective sighs of party girls everywhere). While the trend might’ve reached its hay day during the summer season, fans of the singer are still finding new ways to adopt it for fall — specifically at her Sweat Tour, which kicked off Sept. 14 in Detroit alongside her collaborator and friend, Troye Sivan.
ICYMI: Ever since Charli XCX released her sixth studio album, “Brat,” back in June, the record set into motion a wave of new trends inspired by her songs — and memes inspired by the album’s signature Arial font. With lyrics like, “Falling over and failing, at least we’re closer to being on the same page” and “I’m everywhere, I’m so Julia” — a nod to Julia Fox, no less — the record rejects TikTok’s clean girl trend for a more feral aesthetic. (Think less bubbly pop ballads and sparkles, more New York City party girl with electric house beats and chaos galore.)
What Is the Brat Summer Trend?
So, what exactly does being brat mean? In an interview on BBC’s “Sidetracked” podcast, Charli herself described it as “messy,” saying: “You’re just like that girl who is a little messy and likes to party and maybe says some dumb things some times. Who feels like herself but maybe also has a breakdown. But kind of like parties through it, is very honest, very blunt. A little bit volatile, does dumb things. But it’s brat. You’re brat. That’s brat.” Keyword being: honest.
Being brat is all about sporting a strappy white tank sans bra. It’s stuffing your Mugler bag with a pack of Marlboros, painting your nails slime green, and staying out clubbing all night long, with no signs of stopping. It’s about embracing your hottest, most chaotic self, going against the status quo in favor of having fun (like endless fun), and making zero apologies for it.
How to Shop the Brat Trend
Whether you’re hanging a disco ball in your apartment, stepping out in a pair of block heel boots, or looking for brat concert outfit ideas for the Sweat Tour, we’ve rounded up a few products that’ll help you tap into the brat trend — even if you’re shopping on a budget. From slime green dad sunglasses and ripped leggings to a belted black mini dress and personalized “Brat” candle, you can channel your inner-brat in every area of your life. Keep reading for a little inspo on how to dress brat for the Sweat Tour — and channel the aesthetic in every other area of your life.