Actor Ajay Devgan signed a contract with him in less than a minute, which helped him during his initial days, according to a report.
HRX is one of the largest domestic fitness brands in the country and Bollywood actor Hrithik Roshan is the brand ambassador of the company. An actor is also its co-owner of the company. The business partner of the actor in Afsar Zaidi is also the CEO and co-founder of the company. Zaidi’s has taken the company’s revenue over Rs 1,000 crore.
Who Is Afsar Zaidi?
Zaidi’s founded ‘Exceed Entertainment’ in 2005 which is a celebrity management company that has represented a constellation of stars like Hrithik Roshan, Priyanka Chopra, Saif Ali Khan, and many more. Exceed has served many celebrities in the country and made its unique position among India’s entertainment industry.
Exceed has provided services to celebrities like Hrithik Roshan, Saif Ali Khan, Priyanka Chopra, Sonakshi Sinha, Ajay Devgan, Kajol, Shahid Kapoor, Arjun Rampal, Imran Hashmi, Malaika Arora, Bipasha Basu, Shilpa Shetty, Chitrangada Singh, Mithila Palkar, Dia Mirza, Zarine Khan, and Rahul Khanna. Afsar Zaidi is also a co-founder of Saif Ali Khan’s apparel brand The House of Pataudi.
Afsar Zaidi’s Journey
Zaidi started his journey as a salaried employee. He worked for Mahesh Bhupati’s Globosport India Private Limited. He started a sports management firm called Carving Dreams, which became a top celebrity management company, Exceed. Actor Ajay Devgan signed a contract with him in less than a minute, which helped him during his initial days, according to a DNA report.
Afsar Zaid Partnership With Hrithik Roshan
Afsar Zaidi through his comoany started signing contracts for bollywood celebrities to dance in luxurious weddings. He worked with Roshan and Khan;s in bollywood. His association later on turned into a business partnership with HRX and extended for 13 years.
HRX and E-Commerce
When e-commerce was taking baby steps in India, Hrithik Roshan entered into it. In partnership with Myntra, HRX grew faster and achieved a turnover of Rs 350 crore in its first fiscal year. The House of Pataudi also followed the path in fitness and fashion.