Hurley taps Travis Barker for new capsule collection

Surf and lifestyle brand Hurley has teamed up with drummer and producer Travis Barker for the launch of an exclusive capsule collection. 

Launching Spring 2025, the capsule collection is inspired by Barker’s personal style, as well as the connection between music, art, and surf culture that defines Hurley. The capsule will feature archival art and custom graphics, across apparel and accessories.

“To partner with someone like Travis Barker who has done so much for music and culture is massive — but to have the synergy behind it as well, with Travis, truly embodies who we are as a brand and makes it even more special,” said Joey Gabbay, CEO at Bluster Alliance, Hurley’s parent company. 

The collaboration marks a reunion, rekindling a connection that began in the late ‘90s, when blink-182 – the multi-platinum pop-punk band that launched Barker to fame – was dominating the music scene. During the band’s rise, its members were frequently spotted wearing Hurley tees, establishing a lasting link between Hurley and the era’s pop-punk movement.

“I’m stoked to partner with Hurley again,” said Barker. ”We’ve come full circle. Hurley was there when blink-182 was just starting to dominate, and now, decades later, we get to collaborate in a way that reflects both of our evolutions.”

The Hurley x Travis Barker collection will be available at select retailers and online, with further details on the exclusive pieces to be released closer to the launch date. The collaboration is just one of Hurley’s planned capsule collections for 2025.