PSG, Nobis, and Jay Chou launch ‘Ace of Stade’ collection

Paris Saint-Germain (PSG), Canadian outerwear brand Nobis, and international music star Jay Chou have teamed up to launch a limited edition collector’s box featuring a unique jacket pairing. 

PSG, Nobis, and Jay Chou launch “Ace of Stade” collection. – Nobis

Dubbed ‘Ace of Stade’, the collaboration merges fashion, football, and music to introduce a collection inspired by magic. The ‘Ace’ in the collection pays homage to the Ace of Spades, symbolizing excellence, while ‘Stade’ reflects the unifying spirit of PSG and Jay Chou, captivating stadiums worldwide through music and football.

The Collector’s Set features the Ace All-Terrain Urban Shell, equipped with adjustable sleeves, a vanishing phone pocket, backpack straps, and a versatile chest pocket system for everyday-carry items. The second piece in the collection is the Stade Insulated Mid-Layer, which seamlessly layers with The Ace Shell, offering year-round protection against the elements.

Completing the collaboration is the numbered, collectible limited edition disappearing illusion box. Each package includes instructions for a unique magic illusion, adding an element of surprise and fun for fans.

“Our collections are always designed with a specific goal in mind: to combine fashion and functionality. Collaborating with PSG and Jay Chou, each a master in their own field, is an exciting moment that we are delighted to share with the world,” said Kevin Au-Yeung, president of Nobis. 

Fabien Allègre, managing director of the PSG brand, added: “We are very happy to continue our collaboration with Jay Chou, a complete artist, and proud of this collaboration with Nobis, an innovative clothing designer with whom we had already collaborated in 2017.” 

Only 800 limited-edition sets will be available for pre-order, with deliveries starting in mid-December.

The individual models, ‘Ace’ and ‘Stade,’ can be purchased separately for USD $995. The Collector’s Set, featuring both models and the numbered illusion box, is priced at $1,895. The collection is available for pre-order on nobis.com, in Nobis shops worldwide, and at PSG Toronto.

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