Psycho Bunny opens new store at Citadel Outlets in California

Men’s apparel brand Psycho Bunny, known for its iconic neon bunny logo and bold designs, has announced the opening of its newest permanent store at the Citadel Outlets in Commerce, California.

This marks the latest step in the brand’s ongoing brick-and-mortar expansion, which began in 2019 and has seen Psycho Bunny grow to over 130 stores worldwide. Notably, the new Citadel Outlets location solidifies the brand’s strategic expansion into the California market.

“Psycho Bunny could not be more thrilled to be opening our latest store at the Citadel Outlets, one of the most highly-visited outlet malls on the West Coast,” said Kenny Minzberg, chief development officer of Psycho Bunny. 

“We are excited to introduce our energetic brand to the millions of annual visitors who come to this vibrant retail hub.” 

Earlier this year, Psycho Bunny opened a new permanent monobrand store at the Camarillo Premium Outlets and the Topanga Mall in Canoga Park, California, as well as a new store at the Domain Mall, in Austin, Texas. 

Originally founded in New York in 2005 and refounded in Montreal in 2016, Psycho Bunny has built a reputation for its polo shirts. Since perfecting its iconic polo, the brand has expanded into various lifestyle categories, offering bold, elevated fashion for individuals from early childhood to adulthood.