Ralph Lauren unveils Team USA’s uniforms for Paris 2024 Olympic and Paralympic Games

Ralph Lauren has unveiled the Team USA uniforms for the Paris 2024 Olympic and Paralympic Games, marking the brand’s ninth season as the Official Outfitter for Team USA.

Ralph Lauren unveils Team USA’s uniforms for Paris 2024 Olympic and Paralympic Games. – Ralph Lauren

The collection brings a fresh, modern twist to classic American styles, reflecting the spirit of the host city and the Olympic tradition. 

“Ralph Lauren is profoundly honored to define the look of the American delegation as they represent our country in one of the world’s most celebrated and storied events,” said David Lauren, chief branding and innovation officer, Ralph Lauren Corporation.

“For nearly 60 years, Ralph Lauren has been a pioneer at the intersection of style and sport—the vibrancy, passion and self-expression in sport has been a central touchpoint of inspiration for our brand since the very beginning of the iconic Polo brand in 1967. This summer, Paris is the backdrop where fashion and sport will collide on the world’s stage with a global audience and that is an incredibly exciting proposition.”

Notably, the Opening Ceremony uniform for Team USA features a single-breasted wool blazer with red and white tipping, a striped oxford shirt, and a tapered jean paired with classic suede buck shoes. For the Closing Ceremony, athletes will don a sporty moto-style jacket with white denim and a Polo shirt from the brand’s custom Create Your Own program. Each item in the uniform is manufactured in the United States.

Meanwhile, the villagewear collection boasts a range of pieces from varsity jackets and Polo shirts to vintage-style rugby shirts and the iconic American flag sweater, all designed with bold graphics, vibrant color-blocking, and classic stripes. 

The uniforms and the villagewear collection feature materials like recycled polyester and USA-grown Responsible Wool Standard (RWS) certified wool. The 2024 collection also includes Ralph Lauren’s first-ever 100% Recycled Cotton Polo Shirt, utilizing NFW Clarus technology.

“Ralph Lauren has once again created designs that not only capture the essence of American style but also embody the spirit and pride of Team USA,” said Sarah Hirshland, U.S. Olympic & Paralympic Committee CEO.

“As Team USA athletes prepare to represent the United States at the upcoming Olympic and Paralympic Games, this iconic apparel serves as a symbol of unity and inspiration for both our team and the millions of fans who will be cheering them on.”

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