Retrofête Pre-fall 2024 – WWD

During September’s New York Fashion Week, Retrofête cofounder and creative director Ohad Seroya and his partner Aviad Klin debuted their brand’s spring collection for the first time on the runway. But while Seroya looked to his childhood memories for that collection’s inspiration, he leaned into Ibiza-inspired escapism for his latest pre-fall lineup.

Seroya described the collection as more tranquil and organic, which came through in simpler all-white looks that continued to uphold the brand’s maximalist, glam DNA with pretty pearl accents and tonal paillettes (also, great options for alternative bridal). Signature sparkle was seen in siren-inspired sequin slipdresses or additional pastel and sand-hued paillette decorated looks, like a little bikini top and matching shorts (worn with easy linen button-downs); breezy, strapless minidresses, and fishing-net-inspired ombré netted numbers. 

“I want the feeling of the sun touching the skin. It’s about the tanning spray, the sun and reflections,” he said of the sun-kissed looks, which more subtly played to the brand’s more-is-more ethos.

Seroya’s handwork and optimistic lens continued to uplift the collection via hand-embroideries, also seen through a beige minidress with custom, allover seashell and starfish lace or brown frocks with raffia hem, crystal accents or wooden-bead straps.

Furthermore, the creative director said inspiration from ‘90s dress was key, as seen in a blend of city-minded updated denim silhouettes and linen blazers; nautical striped knits; slips with patchwork floral, paisley and leopard prints (which worked well in tonal, muted beachy shades), and little Mykonos and Ibiza-centric party dresses.

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