In 2024, 32-time Grammy Award winner and global icon Beyoncé dropped her highly anticipated album “Cowboy Carter,” which, in addition to topping the charts, landed her a campaign with heritage …
Published October 28, 2024 Wolverine World Wide announced on Monday the appointment of Susie Kuhn as president of the U.S. company’s active group, effective October 28. Susie Kuhn – Courtesy Kuhn will be responsible …
Published October 25, 2024 Christmas wouldn’t be Christmas without a Converse campaign. This time the high-profile footwear brand’s chosen singer/songwriter Charli XCX (Charlotte Emma Aitchison) as “the perfect pairing of …
Published October 7, 2024 In 2026, the United States, Canada and Mexico will host the FIFA World Cup 2026. Ahead of the international event, New York-based VFiles, a start-up and …
G-III Apparel announced on Thursday sales for the second quarter fell 2% to $644.8 million, coinciding with the news the U.S. apparel firm has inked a new apparel licensing agreement with Nike-owned Converse. …
Isabel Marant is known for her love of Chuck Taylor sneakers and that love is now being brought to life through her first footwear collaboration with the brand, a link-up …
“When you think of wedge-heeled sneakers, you think Isabel Marant.” So says Brandis Russell, general manager of Converse North America, explaining why the brand tapped the French designer for her …
Online resale marketplace Mercari has announced the launch of Mercari x Japan, a new product offering providing direct access to inventory from its Japanese marketplace, alongside its first physical store …
By Bloomberg Published Jun 28, 2024 Nike Inc. reported quarterly sales that fell short of expectations — adding urgency to the world’s largest sportswear company’s efforts to strengthen ties with …
In the fast-evolving world of fashion, Gen Z is proving to be a game-changer, compelling luxury, premium and mass market brands to rethink their marketing strategies, according to the latest …