Hasselblad is a name that screams premium optics at a premium price. However, Hasselblad recently developed a line of more compact and somewhat more affordable lenses categorized under the “P” …
Chinese optics company Kipon, known for its lenses and optical adapters, released two new 0.62x focal reducers for medium-format cameras. Built in collaboration with the optical experts at Module 8, …
Medium format cameras have long been cherished by photographers for their ability to produce images with exceptional detail, rich tones, and a unique aesthetic that’s difficult to replicate in smaller …
The Valoi easy120 film scanner for scanning and digitizing medium-format film is now available to order. Valoi, well known for its home scanning solutions like the easy35 for 35mm format …
In an interview with French publication Phototrend, Franck Bernard, the director of the imaging division of Fujifilm France, shared a lot of interesting information about Fujifilm’s market performance, latest cameras, …
Last year, Phase One announced the XC, an unusual 150-megapixel medium-format camera with a built-in Rodenstock 23mm f/5.6 lens. The Danish camera company has returned to the well, launching the …
The analog photography resurgence is in full swing, impacting camera makers and photo retailers in various ways. Beyond brand-new film cameras launching, demand for older, used film cameras is also …
Chinese lens maker Viltrox has teased its second wild “Luna” cinema zoom lens of the year, showing off a gargantuan Luna 42-420mm T5.6 cinema lens at IBC 2024 in Amsterdam. …
Blackmagic announced that its new Ursa Cine 17K 65 camera costs $29,995. It features a new large format 65mm RGBW 17,520 by 8,040 sensor with bigger photo-sites for 16 stops …
Hasselblad announced the XCD 20-35mm f/3.2-4.5 E lens, the Swedish company’s first ultra-wide-angle zoom XCD lens. It is also Hasselblad’s debut “E” lens, which stands for “Exclusive,” promising the best …