Nike push in China to include tour with NBA stars Doncic, Tatum
By Bloomberg Published Aug 26, 2024 Nike Inc.’s Jordan brand said it’s taking several of its top sponsored athletes on a tour of China in a new push to promote …
Under Armour
Foot Locker opens new retail concept in New York City
Foot Locker announced on Thursday the re-opening of its store on 34th Street in New York City, unveiling its new ‘Home Court’ retail concept, developed in partnership with Nike and …
Under Armour posts surprise profit on higher margins, leaner inventory
By Reuters Published Aug 9, 2024 Under Armour posted a surprise first-quarter profit on 8 August on margins boost from selling its sports apparel at full price and lower inventory at …
Simone Biles’ leotards ignite sales of made-in-America brand
By Bloomberg Published Aug 9, 2024 Simone Biles won four more medals during the Paris Olympics, making her the most decorated American gymnast ever. All that attention has also helped …
Social media is bringing customers back into retail stores
Retailer’s digital efforts are beginning to translate to in-person customers. At least, according to Macy’s, Urban Outfitters, and Under Armor, who all said their social media strategies have begun to …
Under Armour to pay $434 million to settle lawsuit over sales disclosures
By Reuters Published Jun 22, 2024 Under Armour on Friday said it has agreed to pay $434 million to settle a 2017 class action lawsuit accusing the sports apparel maker …
Centric Brands inks licensing agreement with Messi Brand
Centric Brands announced on Monday an exclusive licensing agreement with the Messi Brand. Centric Brands inks licensing agreement with Messi Brand. – Centric Brands As part of the partnership, Centric …
Under Armour, USA Football form multi-year partnership
Under Armour and USA Football announced on Tuesday a multi-year partnership that will extend through the 2028 Summer Olympics in Los Angeles. Under Armour, USA Football form multi-year partnership. – …
Under Armour Inks Multiyear Partnership Deal With USA Football
Under Armour has inked a new deal with USA Football — the sport’s governing body in the United States and the organization responsible for creating and leading the U.S. National …
Dick’s Sporting Goods defies woes of athletic-wear industry
By Reuters Published May 30, 2024 Dick’s Sporting Goods Inc. raised its outlook for the year and reported sales that surpassed analysts’ estimates with strong demand for sports gear across …