Fujifilm is Cracking Down on Camera Reselling in Japan
Fujifilm has a problem, albeit a good one, in that it is struggling to make enough cameras to meet demand. The excess demand has resulted in a significant issue: scalpers, …
x100VI
Fujifilm Doesn’t Always Win on Spec, But Doesn’t Have to When It Slays Style
Following in the wake of Fujifilm’s massive week of announcements, I’ve noticed a trend in the commentary online that basically boils down to this: “Why would I pay that much …
Fujifilm’s Camera Profits Soar on the Backs of Instax and the X100 Series
Fujifilm published its financial report from April 2023 to March 2024 and its professional imaging division saw a huge leap in revenue: it earned 172.1 billion yen (about $1.1 billion), …
Fujifilm X100VI Review: Joy Masquerading as a Camera
It is highly unlikely that you have not heard of the Fujifilm X100VI. Similarly, you’ve probably seen some polarizing discourse around it. For some reason, it’s seemingly only appropriate to …
Two-Thirds of the Limited Edition X100VI Sales in the U.S. Were Fraudulent
Fujifilm launched its promised raffle that will allow photographers the ability to purchase a Limited Edition X100VI today, but perhaps more interesting is how many are available: 200. The US …
Limited Edition Fujifilm X100VI to be Auctioned to Raise Funds to Protect the Environment
The Conservation Alliance (TCA) announced that it will auction off a Fujifilm X100VI Limited Edition camera, provided by Fujifilm, in order to raise funds to protect and expand North America’s …
Fujifilm ‘Intercepted Suspicious’ X100VI Orders, Will Cancel and Then Raffle Them
Fujifilm says that is actively investigating all of the orders placed during the sale of the Limited Edition X100VI last week and any found to be “suspicious” will be canceled. …
Fujifilm’s Online Store Buckles Under Surge to Buy Limited Edition X100VI
Fujifilm USA began offering its small allotment of limited edition X100VI cameras today and its website almost immediately buckled under the weight of the traffic surge. At the time of …
Fuji X100VI Limited Edition Sells Out in Minutes, Already on eBay
Today, Fujifilm USA began selling its small allotment of Limited Edition X100VI cameras on its website and, despite major hiccups due to a surge in traffic, they sold out in …
Fujifilm Will Sell Just 300 Limited-Edition X100VI Cameras in the US
Fujifilm’s X100VI is already difficult to obtain, but getting access to the special limited-edition X100VI will be even harder: the company only plans to make 300 available in the United …