Tamron Lens Buyer’s Guide: Holiday Instant Savings

This holiday season, upgrade your gear and save on select Tamron lenses for your Sony E-mount, Nikon Z mount or FUJIFILM X-mount camera! Enjoy big discounts on a wide-range of lenses including fast zooms like the 28-75mm F/2.8 Di III VXD G2 for Sony E-mount and the versatile 35-150mm F/2-2.8 Di III VXD for Sony E-mount and Nikon Z-mount! With a diverse selection of lenses available, Tamron provides outstanding quality and performance to assist you in capturing breathtaking images during this holiday season — and in any season.


Full disclosure: This story is sponsored by Tamron.


A person holds a Sony camera with a Tamron lens, pointing downward. The backdrop features fallen leaves and blurred water. The person's jeans and shoes are partially visible.

The Tamron 28-75mm F/2.8 Di III VXD G2, designed for Sony and Nikon Z mirrorless cameras, delivers exceptional resolution and overall performance in a compact and lightweight zoom lens. It also provides captivating soft bokeh effects, characteristic of fast-aperture lenses. Featuring Tamron’s VXD autofocus motor, it ensures rapid and precise autofocus. With remarkable close-up capabilities, the lens has a 7.1” MOD at the 28mm wide end and a maximum magnification ratio of 1:2.7. The exciting 28-75mm F2.8 G2 is equipped with the innovative Tamron Lens Utility™, allowing easy customization and firmware updates directly from the lens Connector Port to your computer.

Price:
Sony E-mount: $699 after $200 Instant Savings thru 1/5/25
Nikon Z mount: $999

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A black Tamron camera lens with a wide-angle hood, standing on a wooden surface against a blurred outdoor background.

The TAMRON 35-150mm F/2-2.8 Di III VXD (Model A058) is a groundbreaking zoom lens designed to elevate your artistry while on the move. Covering a wide range from 35mm wide-angle to 150mm telephoto, this lens is the first of its kind to offer an F/2 aperture at the wide-angle end for full-frame mirrorless cameras. Whether you’re shooting wide-angle vistas, intimate portraits, or bustling city scenes, the 35-150mm F/2-2.8, the lens’s versatility makes it a must-have for portrait photographers and travel enthusiasts alike, allowing you to clearly capture the scenes as you envision them with its overwhelming resolving power and amazing flexibility.

Price:
Sony E-mount: $1,699 after $200 USD Instant Savings thru 1/5/25
Nikon Z mount: $1,799 after $200 USD Instant Savings thru 1/5/25

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A close-up image of a Tamron 70-180mm f/2.8 Di III VXD G2 camera lens lying on its side on a wooden surface. The lens is black with a ribbed focus ring and silver-colored elements at the mount end.

The Tamron 70-180mm F/2.8 Di III VC VXD G2 is a powerful, versatile telephoto zoom lens designed for Sony full-frame mirrorless cameras. With a fast, constant f/2.8 aperture, it excels in low-light conditions and delivers stunning sharpness and beautiful background bokeh. The lens features the VXD (Voice-coil eXtreme-torque Drive) autofocus system for fast, precise focusing, while the integrated VC (Vibration Compensation) ensures stable, blur-free images, even in handheld shooting. Compact and lightweight for its class, the 70-180mm F/2.8 G2 is perfect for everything from portraits to sports and wildlife photography, offering excellent performance in a portable package.

Price: Sony E-mount: $1,199 after $100 Instant Savings thru 1/5/25

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TAMRON 50-400mm F/4.5-6.3 Di III VC VXD (model A067)

Person holding a Nikon camera with a Tamron lens attached, aiming at an outdoor scene. The background is blurred, showing an out-of-focus view of a waterfront or harbor area. The person is wearing an orange jacket.

The 8x zoom ratio of the Tamron 50-400mm ultra tele zoom lens provides an unparalleled level of versatility. Starting at a wide 50mm focal length, it proves valuable for capturing sideline sports, animals, and other subjects that may come closer during shooting. Remarkably compact at 7.2″ and 40.7 oz., with a 62mm filter size, it boasts a VXD linear motor AF, VC image stabilization, and 1:2 half-macro photography capabilities with a 9.8″ MOD at the 50mm end. Additionally, it features moisture-resistant construction and a fluorine coating. The Tamron Lens Utility™ introduces a novel “Focus Limiter” function for this zoom, and there’s also an optional Arca-Swiss compatible tripod mount available.

Price:
Nikon Z mount: $1,299
Sony E-mount: $1,199 after $100 USD Instant Savings thru 1/5/25

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A person in a red jacket holds a Nikon camera with a large telephoto lens, aimed at a natural, wooded area near water.

The 150-500mm F5-6.7 lens has a focal length of 500mm on the telephoto end, yet it provides remarkably compact size and extremely high image quality throughout the entire zoom range. It lets users enjoy spontaneous shooting in the ultra-tele realm where conventional wisdom once dictated a tripod. The ultra-telephoto zoom is equipped with the VXD (Voice-coil eXtreme-torque Drive) precise and high-speed linear motor autofocus mechanism and TAMRON’s proprietary VC (Vibration Compensation) image stabilization mechanism. At the 150mm end, this versatile lens offers an MOD (Minimum Object Distance) of 0.6m (23.6in) for powerful and dramatic close-ups.

Price:
Nikon Z mount: $1,199
Sony E-mount: $1,199 after $100 USD Instant Savings thru 1/5/25
Fujifilm X-mount: $1,299 after $200 USD Instant Savings thru 1/5/25

SHOP NOW

A person holding a Sony Alpha 7R camera with a large telephoto lens, standing near a body of water. The camera strap is visible around their neck, and the background features blurred waves or water texture.

The NEW Tamron 90mm F/2.8 Di III 1:1 Macro is a premium macro lens designed for Sony full-frame mirrorless cameras, offering exceptional image quality and a true 1:1 magnification ratio for life-size close-up photography. With its bright f/2.8 aperture, this lens excels in low-light conditions and produces beautiful background blur for striking subject isolation. The lens features Tamron’s advanced optical design to deliver sharp, detailed images with minimal distortion, while the robust and compact build ensures reliable performance in various environments. Ideal for macro, portrait, and even product photography, the 90mm F/2.8 Di III combines versatility, precision, and outstanding image quality.

Price: Sony E-mount and Nikon Z mount: $699

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Hands holding a black camera with a large zoom lens, aimed at a blooming plant with green leaves. The camera is positioned for a close-up photo, and the scene is outdoors in natural light.

The Tamron 18-300mm F/3.5-6.3 Di III-A VC VXD is an incredibly versatile all-in-one zoom lens designed for Sony and FUJIFILM APS-C mirrorless cameras. With an expansive focal range from wide-angle 18mm to super-telephoto 300mm, this lens covers everything from landscapes to wildlife, making it the perfect travel companion. The VXD (Voice-coil eXtreme-torque Drive) autofocus system ensures fast, precise focusing, while the built-in VC (Vibration Compensation) minimizes camera shake for sharp, steady images. Its compact, lightweight design makes it easy to carry, while the advanced optical construction delivers excellent image quality throughout the zoom range, making it an ideal lens for a variety of shooting situations.

Price: Sony E-mount or FUJIFILM X-mount: $599 after $100 Instant Savings thru 1/5/25

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A woman smiling while taking a photo with a camera. She holds the camera up to her eye, outdoors with a blurred background of trees and a brick wall.

The NEW Tamron 28-300mm F/4-7.1 Di III VC VXD is an all-in-one zoom lens designed for Sony full-frame mirrorless cameras, offering an impressive focal length range from wide-angle 28mm to super-telephoto 300mm. With a compact and lightweight design, it provides the versatility to capture everything from landscapes to wildlife without the need for multiple lenses. The VXD (Voice-coil eXtreme-torque Drive) autofocus system ensures fast, precise focusing, while the built-in VC (Vibration Compensation) offers stability for sharp, blur-free images, even at longer focal lengths. Ideal for travel and everyday photography, the 28-300mm is a convenient, high-performance solution for photographers on the go.

Price: Sony E-mount: $899

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TAMRON 11-20mm F/2.8 Di III-A RXD (model B060)

A camera lens with a lens hood is placed upright on a wooden surface. The background is softly blurred, showing a beach scene with the ocean and some buildings. The lens has markings indicating it's an 11-20mm F/2.8 model.

The Tamron 11-20mm F/2.8 Di III-A RXD is a compact and high-performance ultra-wide zoom lens designed for Sony APS-C mirrorless cameras. Offering a bright constant f/2.8 aperture, this lens excels in low-light situations while delivering sharp, vibrant images across the entire zoom range. The 11-20mm focal length is perfect for wide-angle shots, landscapes, architecture, and even astrophotography. Its RXD (Rapid eXtra-silent stepping Drive) autofocus system ensures quick, quiet, and precise focusing, while the lens’s lightweight design makes it ideal for travel and everyday use. With superb optical performance and a versatile zoom range, the 11-20mm is a must-have for creative photographers.

Price:
Sony E-mount: $699 after $130 Instant Savings thru 1/5/25
FUJIFILM X-mount: $699 after $130 Instant Savings thru 1/5/25
NEW Canon RF mount: Coming soon

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Close-up of a person holding a camera with a large lens, focusing on capturing a distant, blurred landscape of hills and mountains in the background. The person’s hands are adjusting the camera settings.

The Tamron 17-70mm F/2.8 Di III-A VC VXD is a fast standard zoom lens designed for Sony APS-C mirrorless cameras. With a constant f/2.8 aperture, this lens delivers outstanding low-light performance and beautiful background blur, making it perfect for everything from landscapes and portraits to street and event photography. The VXD (Voice-coil eXtreme-torque Drive) autofocus system ensures quick, silent, and precise focusing, while the built-in VC (Vibration Compensation) helps keep your images sharp and steady, even in challenging conditions. Its compact and lightweight design offers portability without sacrificing professional-grade image quality, making it an ideal choice for everyday shooting.

Price:
Sony E-mount: $699
FUJIFILM X-mount: $699 after $100 Instant Savings thru 1/5/25

SHOP NOW


Full disclosure: This story is sponsored by Tamron.

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