Tendam launches sustainability lab in partnership with UDIT

Translated by

Roberta HERRERA

Published



October 8, 2024

Spanish fashion conglomerate Tendam is continuing to strengthen its sustainability initiatives. In collaboration with the University of Design, Innovation, and Technology (UDIT) and with the support of consulting firm IDavinci, Tendam has established the new Tendam Sustainability Lab. The lab is designed to drive projects linked to the company’s research, development, and innovation (R&D&I) strategy.

Event for the launch of the company’s new sustainability laboratory – Tendam

Through this initiative, the company aims to explore and deploy R&D&I projects, promote innovation, and train its employees. The sustainability lab will collaborate closely with faculty and researchers from the Madrid-based university to provide expertise with a strong emphasis on circularity. This includes the use of sustainable materials, innovative techniques, and the adoption of low-impact environmentally friendly materials.

According to Ignacio Sierra, Tendam’s corporate managing director, the new lab “provides us with R&D&I capabilities directly applied to the reality of our operations, enhancing resources so we can anticipate innovations already being introduced by our suppliers, and make them available to our brands and the entire textile ecosystem.”

The fashion conglomerate, formerly known as Grupo Cortefiel, includes brands such as Women’secret, Springfield, Cortefiel, Pedro del Hierro, Hoss Intropia, Slowlove, High Spirits, Dash and Stars, OOTO, Milano, Fifty, and Hi&Bye—a new brand launched in early 2023 targeting Gen Z consumers. Tendam currently operates over 1,760 points of sale, including monobrand stores, department store corners, and franchises, spanning more than 80 markets worldwide. Additionally, its products are available online through over 33 websites.

One of the group’s most recent developments is the launch of a new omnichannel logistics centre located in Illescas, Toledo, aimed at further advancing its online business.

Tendam is currently preparing for its upcoming initial public offering (IPO). In the first quarter of its current fiscal year, which ended on May 31, the group saw a 4.6% increase in sales, reaching a total revenue of €253.8 million for the period

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