This Silicon Valley city has been named the Swiftie Capital of the U.S.

When Santa Clara ceremonially changed its name to Swiftie Clara last summer in honor of Taylor Swift’s record-breaking “The Eras Tour” coming to town, it was supposed to be a fun gesture for two nights only. But the moniker seems to have stuck, as new data suggests the Silicon Valley city is the nation’s Swiftie Capital.

So how exactly did it nab such a distinction? The online gambling and research website Casino.org recently analyzed the 20 cities Swift visited on the 2023 U.S. leg of her tour, looking at tour attendance, google searches, TikTok posts and the number of Swift-themed events around the concerts, among other metrics.

Santa Clara got the only perfect score.

The study found that roughly 10,700 TikTok videos were recorded during the pop sensation’s July 28 and 29 shows in Santa Clara. One of the most viral of these, with 4 million likes and 19 million views, shows Swift pointing to the crowd during the “Enchanted” musical interlude as fireworks from Great America shoot up in the background, leaving attendees wonderstruck.

@ervinoutfitters

The fireworks were not even her show’s fireworks😭 talk about perfect timing #taylorswift #erastour #erastoursantaclara

♬ original sound – erv

“Do you know why they were doing that?” Swift said later in the show. “It’s because I’m the mayor.”

Actual Santa Clara Mayor Lisa Gillmor, who bestowed Swift with the title of honorary mayor ahead of her late July visit to the Mission City, said she was “super proud” her city is the Swiftie Capital.

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