UAW launches campaign to unionize car maker, battle expected with Musk

The United Auto Workers, freshly victorious against the Big Three U.S. auto companies, now has set its sights on Tesla.

The powerful labor union announced a campaign this week to unionize the pioneering electric car maker, and a dozen other non-unionized car companies, to boost wages, benefits and workers’ rights. It emerged this fall from six-week strikes at Ford, General Motors and Stellantis with deals to dramatically boost pay for many workers.

In its announcement this week, the UAW noted that Tesla CEO Elon Musk is the world’s richest man and the company’s “sales are booming, adding, “The question is, will Tesla workers get their fair share?”

Musk is openly anti-union and hostile toward the UAW, and remains embroiled in a legal case over a 2018 tweet suggesting workers would be stripped of stock options if they unionized. Tesla, which has an assembly plant with 22,000 workers in Fremont, did not respond to requests for comment on the union push or criticisms of the company.

UAW’s push to bring Tesla on board is “going to be a tough battle,” said labor expert William Gould, a Stanford Law School emeritus professor.

Many regulatory and legal actions over Tesla workers’ treatment have arisen in recent years, and journalists have reported dangerous working conditions. Last year, California’s civil rights regulator sued Tesla, accusing it of paying Black workers less, denying them advancements, and allowing them to be subjected to daily racist abuse. A 2018 exposé by the Center for Investigative Reporting asserted that “Tesla has failed to report some of its serious injuries on legally mandated reports, making the company’s injury numbers look better than they actually are.” Musk dismissed the report as propaganda.

In 2016, an investigation by this news organization and court documents revealed that at least 140 foreign workers on questionable business visas worked on the expansion of the Fremont plant for as little as $5 an hour. One worker, Gregor Lesnik, was later awarded $550,000 for back wages and injuries suffered in a three-story fall from the roof of a factory paint shop in May 2015, according to court records.

“You can see the way (Musk) has approached everything, health and safety, anti-discrimination — basically he seems to be thumbing his nose at authorities who have responsibilities for enforcement of our labor laws,” said Gould, whose latest book, “For Labor to Build Upon,” was published last year.

Tesla, which reported last year it had more than 100,000 workers globally, is valued at $750 billion in the stock market, and last year reported revenue of $81 billion and a profit of $21 billion.

Musk this week in a New York Times DealBook interview said, “I disagree with the idea of unions,” claiming they create a “lords and peasants” relationship between factory workers and executives.

In 2017, disgruntled workers at the Fremont factory said they had reached out to the UAW because they were forced to work long hours for low pay under unsafe conditions.

When the UAW in 2018 was engaged in preliminary work to unionize Tesla, it drew attacks from Musk, and sparked a legal case that continues to this day. The CEO tweeted that he endorsed “freedom to form a union … as well as freedom not to do so,” but he also claimed that the “UAW has a track record of destroying productivity so a company can’t compete on world market.”

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