Various fan accounts – @gallianoarchive, @prada.archive, @mcqueen_vault – pay nostalgic tribute to fashion houses.
These are some of the fashion accounts that we think are worth following:
@i_doctor_qin
Qin, who worked in a hospital for the entirety of her professional career, often placed practicality over style when it came to fashion – since, no matter what you wear to work, there is always a doctor’s coat covering everything up.
Rise and fall of unlikely influencer highlights plight of older Chinese
Rise and fall of unlikely influencer highlights plight of older Chinese
It was only following her retirement and relocation to Shanghai to be closer to her younger son that she embarked on a more fashionable journey.
It began with borrowing jackets from her son’s wardrobe; a big fan of Prada, he had a significant collection of them. He began acting as his mother’s style adviser.
It was not long before the mother-and-son duo took to the streets of Shanghai, where they would photograph her in a selection of looks from past seasons.
Qin has built an online following who are obsessed with the way she styles Prada – for her, age is no barrier as she regularly wears shorts, miniskirts and heels.
At the 2023 Pradasphere II exhibition in Shanghai, where Qin was spotted wearing a gold satin Prada jacket, a casting call came in on Instagram from industry powerhouse Ashley Brokaw, who was looking for interesting faces to feature in a Miu Miu 2024 fashion show. It was a true Cinderella moment.
Qin posted after the show: “Before the age of 70, I only cared about my patients as a doctor. Who would have thought that at the age of 70, I would be standing here on the runway today?”
@databutmakeitfashion
Founded by Madé Lapuerta, this account takes something decidedly unchic – numbers – and applies it to current fashion trends.
A Harvard University graduate, Lapuerta wants to bring “logic and reasoning to something inherently subjective”, as she said in an online interview with Vogue.
Lapuerta injects humour into her posts by presenting facts and figures through memes that touch on pop-culture classics such as Gossip Girl, Sex and the City and The Devil Wears Prada.
Most recently, she “scraped” X (formerly known as Twitter) to see who “really won the Superbowl”, ranking the American football players’ arrival outfits. The answer, by the way, is San Francisco 49ers player Christian McCaffrey with his oversized Hermès Birkin bag.
For those who want to know the colour of the season, according to this data scientist it is olive green – which is trending up 19 per cent.
@stylenotcom
Founded in 2021 by Beka Gvishiani, then an industry outsider with no access to fashion shows, this account’s early posts documented what he described to The New York Times as “stuff that no one talks about and is at some point kind of stupid”.
The account’s name, Style Not Com, is a play on Style.com, a now-defunct website that aficionados went to for the latest images from fashion catwalk shows, show reviews and casting information.
Gvishiani’s account started to pick up traction, earning him invitations to events. Now he is a fashion show regular, sitting in the front row, from where he updates his followers on venues, first looks and notable happenings.
The tone he maintains is consistently positive and upbeat, and often he celebrates behind-the-scenes figures in the industry. For example, Jonathan Ros, the PR director at communications agency Lucien Pagès, gets a call-out on his birthday.
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@checkthetag
If you want to know which celebrity is wearing what right away, chances are Check The Tag will have all the answers.
The account was started in 2016 by Brazilian sisters Kathleen and Wenny Miozzo, based in Rio de Janeiro, who worked as translators. Later, they were joined by Thomas Monks, based in the United States. The trio record all the looks worn by celebrities, paired, where possible, with an image of the same look from a catwalk show.
Although their following is not huge, a number of industry heavyweights come to them for their speed and precision – often jewellery, bags and shoes are all credited along with the main outfit.
Just do not expect to come here for any commentary about the looks beyond an annual round-up of the best ones. “We are cataloguing fashion,” Kathleen Miozzo said in an interview.