Neiman Marcus launches exclusive Loewe collection

Neiman Marcus has teamed up with Loewe to unveil an exclusive collection and immersive installations, paying tribute to Jonathan Anderson.

Neiman Marcus launches exclusive Loewe collection. – Neiman Marcus

The collaboration marks a culmination of Anderson’s tenure at Loewe and his recognition as the recipient of the 2023 Neiman Marcus Award for Creative Impact in the Field of Fashion.

The collection features 19 ready-to-wear pieces, channeling iconic looks from the Loewe archives. From belted suede trench coats to leather trousers and signature Anagram baggy jeans, each silhouette embodies a sense of ease and softness, accented with dramatic volumes. 

“The Neiman Marcus Award’s celebration of my tenure at Loewe was really the genesis of this collection. It’s an amalgamation of the different textures and eras of my runway collections for the house, exploring the archive and reimagining key pieces for today,” said Anderson. 

“The capsule plays on the idea of individual characters, each connected by a common thread, something that lies at the core of Loewe’s prismatic identity as a brand.”

The collection launches with immersive installations at select Neiman Marcus stores, including NorthPark Dallas and Beverly Hills, providing backdrop for the product assortment. The product is also available in Neiman’s San Francisco, Michigan Avenue and Coral Gables stores, and online. 

“Jonathan Anderson’s passion for craftsmanship and storytelling is evident in his extraordinary creations, positioning Loewe as a culturally relevant, thought-provoking house,” added Lana Todorovich, chief merchandising officer, Neiman Marcus. 

“This collection shows his dedication to creating the unexpected, referencing the house’s archives while projecting a very strong point of view into the future. We are excited to bring the collection to life for our customers across our integrated retail model as part of our ‘Retail-tainment’ strategy.”

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